We are still hard at work on launching our website! The wholesaler/boutique line sheets are almost complete and so is our brand strategy plan. We have learned so much from working in the fashion industry for over 6 years, but so much of this is new to us! This is the first time we are working on designing clothing and selling directly to the public, so we want things to be perfect. We strive for perfection, and Ginger, the head designer, is a bit of a perfectionist because she only wants to make sure all her customers are happy!
We are doing our best to appeal to everyone with our collection, not just one girl. Our clothing is for the Harajuku Barbie Girl, but we also designed clothing for her friends with a similar style. Perhaps a not so bold style, or not so pink style, but still wants to be fashionable and cute in her own way. We designed this collection so that it can be mixed and matched together or with your own wardrobe. We also want to make sure our clothing is accessible to everyone, even if you do not fit within our measurement chart. We are excited to be offering true plus size, as well as the option of getting any item custom made to your size. That way anyone can be cute and stylish without limiting size options. Right now we are planning to offer a range of 10 sizes, but as the brand grows we hope to offer a wide range of sizing.
We are so excited to show you the new revamped website and other social media platforms, so be sure to follow us on Instagram, Twitter, Facebook, and SnapChat @LRoyaltyInc to get all the sneak peaks leading up to the launch happening on January 1st!